Brand Social
Octave Performance Social Creative
The following series highlights paid social campaign creatives run through the end of 2022 to May 2023.
Role: Brand Designer
The Need
Octave required several new directions for its social media creative to split amongst different channels (Facebook, Instagram, LinkedIn, Google). Direction and creative review ran through the CMO.
Animated overview of Octave by the numbers.
Static posts illustrating the high quality of the therapists employed by Octave.
Paid social carousel posts aimed at answering potential clients' obstacles to access mental health care.
Paid social (upper funnel) testimonial posts.
Creative for Google Performance Max.
Creative for Nextdoor advertisements.
Animated posts illustrating the high quality of the therapists employed by Octave.
L - LinkedIn post aimed at recruiting new therapists, R - Social reel customer testimonial.